SOLO

It’s from the wish of telling stories that are part of History that Solo is born, aiming to highlight simultaneously the gift and the work, the novelty and the rebirth, the effervescence and the legacy.

We need to preserve creativity, by sustaining it. We must nourish the sense of opportunity and merit. To make the cultural fields that so often are left behind come to fruition. Planting fashion in the social barometer position that is rightfully hers. To nurture Portugal as an inventive territory. To truly look at what surrounds us and its beauty. Looking for answers in what has always been our compass: the ‘us’, here and now.

Client

SOLO

Year

2021 — 2023

Categories

Editorial, Branding

Links

Solo website

The name is a mix between two interpretations: solo from the earth and solo as unique and unrepeatable. The custom typography reflects Solo’s irregularities and the entire project highlights personalities/soloists who deserve a moment on stage. The editorial project is minimal but fertile in the composition of typographic elements that are the basis of all editorial content.

Editor in Chief: Frederico Martins
Features Editor: Patrícia Domingues
Film: Raul Sousa @Lalaland Studios

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